The Client
The Bierkeller is a multi-site Bavarian themed hospitality brand and also houses Shooters Rack ‘N’ Roll, their games and sports rooms.
What We Did
Brand guideline and design refresh.
Brand Design & Identification: We refined Beirkeller’s strong visual identity by conducting a brand reappraisal. We created clear guidelines, revamped POS templates, and defined brand values, personality, and essence.
Brand Expression: We refreshed key touchpoints like menus and POS materials while introducing complementary colors and fonts. We also aligned the brand’s tone of voice with the updated design.
Result: A fresh, confident, and exciting brand, complete with a new menu design and POS templates, all encapsulated in a comprehensive brand guidelines document.
Client:
The Bierkeller
Services:
Brand guidelines, Design guidelines, POS Templates
Date:
December 7, 2022
The Client
The Bierkeller is a multi-site Bavarian themed hospitality brand and also houses Shooters Rack ‘N’ Roll, their games and sports rooms.
What We Did
Brand guideline and design refresh.
Brand Design & Identification: We refined Beirkeller’s strong visual identity by conducting a brand reappraisal. We created clear guidelines, revamped POS templates, and defined brand values, personality, and essence.
Brand Expression: We refreshed key touchpoints like menus and POS materials while introducing complementary colors and fonts. We also aligned the brand’s tone of voice with the updated design.
Result: A fresh, confident, and exciting brand, complete with a new menu design and POS templates, all encapsulated in a comprehensive brand guidelines document.